This is a combined and unduplicated masterfile of active subscribers to McCall's Quilting, Quick Quilts, Quilter's Newsletter, and Quiltmaker, enhanced with Acxiom's InfoBase consumer demographic data, which includes age, income, purchase, and lifestyle behavior. These mature and creative quilters enjoy creating gifts for their family, friends, and homes.
240,000
Active Subscribers
202,000 Active DTP Paid Subscribers
54,000 3 Month Hotline
113,000 6 Month Hotline
Demographics
• 88% Female
• Median Income $52,500
• Median Age 50
• 88% Female
• Median Income $52,500
• Median Age 50
Additional
Information
• 85% Direct to Publisher
• 99% Paid
Continuation
Usage: Clotilde, Inc., Crafters Choice, Crafting Showcse, Encyclopedia
of Quilting, Gooseberry Patch, Martha's Quilt Academy.
•
Home Page • Powerbase
• Crafts Group • E-mail
• Equine Group
• Soap Opera Group •
Additional Masterfiles • Modeling
• Contact
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