|
RFMplus® PRICING
Special
Test Offer
RFMplus®
offers Non-Participating Catalogs the opportunity to discover just how
responsive the RFMplus® Database can
be. The RFMplus® Database will allow
Non-Participating Catalogs to place an exclusive 20,000 name test, selecting
names across the RFMplus® Database, for
$65/M, plus select fees if applicable. Use RFMplus®
to add the freshest catalog buyers' names on the market to your next mailing
Program
Participating Catalogs Only
1. Exchange Usage: Exchange super hotline buyer names with other RFMplus® catalogers.
(RFMplus® participants) $40/M RFMplus® fee.
2. Rental Usage: Rent super hotline names from RFMplus® participating catalogers. $40/M RFMplus®
fee and any applicable selection charges. The regular base rental price for that is payable to the list
owner.
3. Selections Across the Database: Non-list specific names from RFMplus® using RFM, demographic
and Z-24 product affinities. $65/M RFM fee, plus applicable selection charges.
4.Use Your Own List: Select your own super hotline housefile names for last
minute adds toyour merge (RFMplus® participants)
$25/M RFMplus® fee.
*Base
Rates Commissions Brokers and/or Managers
Non-Participants
Non-catalog mailers can rent names from RFMplus®
utilizing RFM and demographic selects $125/M RFMplus® plus applicable
selection charges.
• Names are generated from a non list-specific rental pool that is a subset of RFMplus®.
• RFMplus® catalogers opt-in to include their names
in this pool.
Fundraising Rate: $65/M
Publishing Rate: $80/M
*Base
Rates Commissions Brokers and/or Managers
|
