We offer single-source research solutions based on:
• extensive experience in direct marketing, especially in the areas of multichannel retailing, publishing, and fundraising
• professional multi-faceted researchers
• cross-methodology solutions
• marketing expertise
• full-service operations.

We have developed a reputation over the past 12 years in the direct marketing industry for providing top-notch research and resources. All of our Research Directors have 15 plus years experience in catalog, publishing or fundraising, and direct marketing. They are experts in their fields, and their direct marketing experience and expertise is reflected in every facet of our research programs.

In the context of Decision Direct Research's industry experience, we have performed thousands of research projects, quantitative and qualitative, primary and secondary, based on our clients' needs. We have:
• conducted more than 80,000 in-depth phone interviews
• reviewed and analyzed 30,000+ print surveys
• completed more than 16,000 Secret Shopper program evaluations
• studied hundreds of companies in its competitive analysis program
• conducted hundreds of focus groups nationwide
• analyzed input from nearly 700,000 online buyers in its Quarterly Online Multichannel Retail and Publishing Insight Surveys.

Because of our direct marketing focus, we will tailor the research to your specific needs and help interpret the findings to guide you through your decision-making process. We will be happy to work with you on each step to help you achieve your goals and objectives.

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