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1-800-FLOWERS.COM, INC. Masterfile—6.2 Million! View Datacard.

The 1-800-FLOWERS.COM, INC. collection of brands offers your company a unique opportunity to reach a community of responsive multi-channel buyers from nine of our titles: 1-800-Flowers.com®, Cheryl&Co.®, Fannie May Confections®, The Popcorn Factory®, Wind & Weather®, HearthSong®, Magic Cabin®, Plow & Hearth®, Problem Solvers®. Enhancements are also available on the individual titles and the new Corporate Masterfile.


Recency:
612,000 Last 30 Day Hotline
2,327,000 Last 3 Month Buyers
4,245,000 Last  Month Buyers
6,241,000 Last 12 Month Buyers


Gender:
2,208,000 Male
3,432,000 Female


Source:
4,479,000 Internet Buyers


Dollar - Last 12 Month Average Purchase:
$100+
$75+
$50+


Children's Age - Last 12 Months:
Ages 0-3
Ages 4-6
Ages 7-9
Ages 10-12
Ages 13-18

 

 
Income:
$50,000+
$75,000+
$100,000+


Adult Age:
Ages 18-25
Ages 26-30
Ages 31-40
Ages 41-50
Ages 51-60
Ages 61-75
Ages 76+


Ethnic Selects:
French
German
Irish
Italian
Polish
Hispanic
Jewish
African-American


Additional Selects
Club Members
Contributors
Direct Mail by Category
Length of Residency
Magazine Subscribers by Category
Marital Status
Occasion Codes
Product Categories

 


Home1-800-FlowersCheryl & Co. • Fannie MayThe Popcorn FactoryHearthSongMagic Cabin
Plow & HearthProblem SolversWind and WeatherMasterfile

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