Millard Group Inc.

January 2009

New to Millard Group!
Improvements Blow-In & Package Insert Program!

Millard Group, Inc. is pleased to announce management of the Improvements Insert Programs, effective January 1, 2009. Improvements is the leader in innovative and unique products that enhance the look, organization, and function of one’s home. Buyers purchase products that make life less of a hassle around the home, yard and car. The catalog is packed with easy-to-use products for home repair and maintenance, kitchen and bath “makeovers”, organization and storage, cleaning, gardening, safety, and automotive use, with many items uniquely engineered by their own in-house product design staff.

Insert Programs:
Catalog Blow-In – 40,000,000 Est. Annual Circulation for 2009
Package Insert Program – 500,000 Est. Annual Packages for 2009

Buyers are 70% female with an average age range of 45-54. Their average income is $75,000+, and 93% own their own home.

For more information on the insert programs, please contact the Improvements team at Millard Group, Inc.:
Anthony DiNino, 603-924-9262, ext. 2144 (adinino@millard.com),
or Barbara Paro, ext. 2369, (bparo@millard.com)

October 2008

Millard Group, Inc. is pleased to announce a recent partnership with Chelsea & Scott, the parent company of One Step Ahead and Leaps and Bounds. This partnership involves the complete suite of Millard Group services, including Customer Acquisition and Analytics, List Management, as well as Package Insert and Blow-In Program management.

The One Step Ahead list is made up of nearly 620,000 12 month buyers of thoughtfully selected products for babies and toddlers. The Leaps and Bounds file consists of nearly 175,000 12 month buyers of products to help kids (age 3-7) grow and develop. These files are made up of women (80%) and men (20%) who range in age between 35 and 40 and have average incomes of $75,000.

One Step Ahead/Leaps and Bounds offers a combined package insert program of 970,000 packages annually.

One Step Ahead provides a blow-in program with 21 million catalogs annually, and the Leaps and Bounds blow-in program includes 8 million catalogs.

Contact Anthony DiNino at 603-924-9262, ext. 2144, adinino@millard.com

September 2008

BRAND NEW!
Time Direct Ventures New Mover Statement Program

AM/Direct, the Insert Media Division of Millard Group, Inc. is pleased to announce the brand new Time Direct Ventures New Mover Statement Insert Program.

600,000 Estimated Annual Statements for 2009 @ $45/M

Time Inc’s roster of publications is unmatched in the industry. You will have the ability to reach subscribers to Time Inc. magazines such as TIME, Sports Illustrated, People, and Money among others. These readers have recently moved and are receiving renewals and special rates for additional magazines.

These programs will work well for a variety of offers including insurance, book and music clubs, health and beauty products and many more.

This audience is 55% female with an average age of 45 and median household income of $75,000.

For more information about the brand new Time Direct Ventures New Mover Statement Insert Program, please contact:
Anthony DiNino at Millard Group, Inc—603-924-9262, ext. 2144, adinino@millard.com
or Melissa Hill, ext. 2167, mhill@millard.com.

August 2008

NEW TO MILLARD GROUP!
CWDkids Package Insert Program

Millard Group, Inc. is pleased to announce it has been named as exclusive manager of the CWDkids Package Insert Program effective 9/1/08.

CWDkids Package Insert Program offers 284,800 packages annually targeting affluent families with children 12 years and younger. The program is a top performer for publishing, collectible, insurance, gift and home offers.

For additional information regarding CWDkids, please contact Millard Group, Inc. at 603-924-9262:
List Management – Linda Thompson at ext. 2203 or lthompso@millard.com
Package Insert Program – Chris Montana 201-476-2106 or cmontana@millard.com
Brokerage – Lisa Williams at ext. 2235 or lwilliams@millard.com

July 2008

Brand New to AM/Direct
Haband Package Insert Program!

Inserts reach mature buyers (age 50+) of quality men’s and women’s apparel and accessories, plus housewares, gifts, gadgets and general merchandise products all at excellent prices. These consumers are mostly married homeowners, with an average income of $35,000.

Haband Men’s and Women’s Package Insert Program--5,000,000 Packages Annually @ $61/M

Gender is selectable:

o Haband Men’s Package Insert Program—2,100,000 Packages Annually +$7.50/M

o Haband Women’s Package Insert Program—2,900,000 Packages Annually +$7.50/M

The Haband Package Insert Programs are proven winners and work well for advertisers in the following categories: Insurance, Beauty and Health, Credit Cards and Financial offers, Book and Music Clubs, Collectibles and many more!

For more information please contact the Haband team within the AM/Direct division of Millard Group:
Chris Montana (201) 476-2106 or at cmontana@millard.com
Anthony DiNino (603) 924-9262 x2144 or at adinino@millard.com

June 2008

NEW TO MILLARD GROUP!
Blair LLC

Millard Group is pleased to announce that it has been selected by Blair LLC to provide List and Insert Media Management services for its catalog properties. In addition, Millard Group will now be responsible for Blair LLC’s customer acquisition program through its postal and digital List Brokerage services.

Blair Masterfile – 1,578,000
Blair Enhanced Masterfile

Blair Womenswear PIP – 3,650,000 Annual Packages
Blair Womenswear BI Program – 49,300,000 Annual Circulation

Blair Menswear PIP – 281,000 Annual Packages
Blair Menswear BI Program – 11,260,000 Annual Circulation

Blair Home Products BI Program – 6,095,000 Annual Circulation

Blair LLC, a national catalog and multi-channel direct marketer of women’s and men’s apparel and home products, chose Millard Group as its marketing partner based on its strategic view of the growing 50+ Mature market, as well as our expertise in traditional and non-traditional direct marketing. Stay tuned for more list opportunities with the Blair Properties coming this summer.

Contact the Blair LLC Team at Millard Group, Inc.:
List: Ann Lynch at 704-895-0820, alynch@millard.com
Insert Programs: Anthony DiNino at 603-924-9262, ext. 2144 adinino@millard.com

April 2008

BRAND NEW!
PhotosFree.com Online Advertising Program

1,040,000 Available Packages in 2008

Now, for the first time ever in the world of digital photography, customers can get FREE Digital Photo PRINTS for LIFE! With the new, entirely unique PhotosFree.com site, motivated consumers will select the offers they most want to receive. These offers will then be eagerly awaited by users of this site.

Your offer can be custom-tailored to this audience using the demographic and psychographic information they supply. The PhotosFree.com Online Advertising Program offers you the opportunity to capture name, address and email address of these customers through the co-registration process. All of these customers have opted-in to your third-party marketing message.

By design, this program virtually guarantees that your offer will be seen by the consumer. All offers are interspersed with the customers’ photo prints, printed on glossy photo paper, in a 4” x 6” format. No more printed inserts! No more shipping costs! No more transit damage! No more leftover inventory! No more Over Weight fees!

Your advertisers will get:
• online ad space
• offer printed on glossy photo paper
• email marketing support through order confirmation messaging
• customer name, postal & email address through co-registration process

For more information, contact:
Jeff Savastano at 603-924-9262, ext. 2361, jsavastano@millard.com.

March 2008

NEW TO AM/DIRECT!
Thompson & Co. Package Insert Program
Thompson & Co. Blow In Program

AM/Direct, the multichannel media division of Millard Group, Inc. is pleased to announce the management of the Thompson & Co. insert media programs, effective April 1st.

Thompson & Co. has been the direct mail choice of the country’s most discriminating men. These cigar aficionados spend an average of $90 on selections of fine, custom hand-made cigars, tobaccos, pipes and gifts. This audience has an average age of 45 and average household income of $75,000.

Package Insert Program---949,000 Annual Packages @ $60/M

Catalog Blow-in Program---8,970,000 Annual Circulation @ $35/M

These programs work well for a wide variety of offers such as apparel, general merchandise, subscriptions, book and movie clubs, food and wine, travel, collectibles, and golfing offers.

For more information on these programs, please contact:
Anthony DiNino at 603-924-9262, ext. 2144, adinino@millard.com
or Melissa Hill, ext. 2167, mhill@millard.com for further details.

March 2008

AM/Direct, the multichannel media division of Millard Group, Inc. is pleased to announce the management of the AmeriMark® Holdings LLC insert media programs, effective April 1. AmeriMark® Holdings LLC includes Dr. Leonard’s Healthcare Corp and AmeriMark® Direct, LLC.

AmeriMark® Holdings LLC includes package insert and catalog blow-in programs from several recognized and prolific titles.

Package Insert Programs:
Carol Wright Gifts® PIP 2,213,000 Packages Annually $65/M
Dr. Leonard’s Healthcare® Catalog PIP 1,736,000 Packages Annually $65/M
Anthony Richards® PIP 300,000 Packages Annually $60/M
Healthy Living™ PIP 240,000 Packages Annually $60/M
Beauty Boutique® PIP 120,000 Packages Annually $60/M
Windsor Collection® PIP 120,000 Packages Annually $60/M
Complements by Anthony Richards® PIP 60,000 Packages Annually $60/M
Essentials by Anthony Richards® PIP 60,000 Packages Annually $60/M
FeelGoodStore.com® PIP 60,000 Packages Annually $80/M
Time For Me® PIP 60,000 Packages Annually $80/M

Catalog Blow-in Programs:
Carol Wright Gifts® Blow-in 116,517,000 Catalogs Annually $35/M
Dr. Leonard’s Healthcare® Catalog Blow-in 89,170,000 Catalogs Annually $35/M
Healthy Living™ Catalog Blow-in 20,000,000 Catalogs Annually $35/M A
Anthony Richards® Catalog Blow-in 15,600,000 Catalogs Annually $35/M
Time For Me® Catalog Blow-in 9,600,000 Catalogs Annually $35/M
FeelGoodStore.com® Catalog Blow-In 5,000,000 Catalogs Annually $35/M

For more information on these programs, please contact:
Anthony DiNino at 603-924-9262, ext. 2144, adinino@millard.com
or Paddy Upton, ext. 2385, pupton@millard.com for further details.

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