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Norm Thompson buyers are prime prospects for the fundraising and membership markets. They are mature, affluent, educated buyers who donate to a wide variety of non-profit appeals, proven by the strong continuation usage from mailers within this market. Norm Thompson buyers are at the time in their lives when they seek to give back to society; to address social and cultural issues for which they are deeply concerned.
Here's a sampling of the non-profit organizations that successfully mail the Norm Thompson file:
Alzheimer's Association, American Heart Association, Carl Bloom Associates, Cerritos Center for Performing Arts, Local Humane Societies, Habitat for Humanity, Heifer Project, MD Anderson Cancer Research, Oregon Public Broadcasting, Rescue Missions, Syndicated Food Bank, Smile Train and Target Marketeam.
Solutions buyers are proven responders to fundraising and membership appeals. These mature, female buyers donate to a wide variety of non-profit appeals, including health, children's and humanitarian-related causes.
Here's a sampling of the non-profit organizations that successfully mail the Solutions file:
American Cancer Society, Carl Bloom Associates, Dodd Smith Dann Layer, Easter Seals Society, Kennedy Center Membership, March of Dimes, Missions Outreach, National Committee to Preserve Medicare, Public TV, Rhode Island Community Food Bank and Special Olympics.
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